Posted on 20th February 2025
When a landlord or vendor lists their property on the market and gets early interest, it’s completely understandable to feel overwhelmed or even suspicious. Should we wait and see what other interest comes in? Have I put the property on the market for the right price? I didn’t realise things would move this quickly!
Instead of feeling like this, though, we feel more often than not it’s more important to look at the positives.
Sales
We always value properties for sale at a price we think is achievable. Some agents will overvalue to win your instruction and then knock your price down when it doesn’t sell. If your property gets a lot of viewings (and even offers) in the early period of marketing, this is exactly what we’re aiming to achieve. If you’ve been offered a price you’re happy with and your buyer is in a good position, we’d advise accepting the offer. If you delay, you could lose that buyer and end up selling your property for less, weeks or even months down the line.
Lettings
Early interest on rental properties is common in the current market. If your property is in a good condition and is priced correctly, you should have multiple viewings with hopefully multiple applications as well. We always try and block book viewings over a short period of time – usually a few days – and do encourage landlords to let all of these early viewings take place first before making a decision. However, if there’s another viewing booked a week later and you already have strong applications, we always advise to proceed rather than wait. You could risk losing good tenants and the viewer a week later might not be interested.
Rightmove statistics consistently show properties, both for sale or to let, will generate the most interest in the first two or three weeks of marketing. This is because details are matched out to clients and new properties appear at the top of the Rightmove listings.
In summary, a good offer for sale or a strong tenant application should be aimed to be tied up as quickly as possible.